One firm, five practices, deep in each.

$25K–$500K+/engagement

Advising on direction, market entry, and competitive positioning. Buyers are C-suite and board. AI can't replace the judgment call.

$50K–$2M+

Helping leaders solve complex operational and organizational problems. Still the largest category.

$10K–$300K

Executive coaching, team dynamics, and succession planning. AI tools support the work but don't replace the human layer.

$30K–$500K

Leading organizations through transformation. Growing fast as AI forces change across industries.

$25K–$500K

Helping companies build new products, services, or revenue lines. Value grows when paired with execution support.

$30K–$1M+

M&A, capital strategy, and CFO-level guidance. Strong when tied to deals and outcomes, not reports.

$10K–$250K

Workflow redesign and operational efficiency. Strategy and change pieces hold as AI eats the analysis layer.

$50K–$2M+

Redesigning how a business operates around technology. AI has multiplied demand.

$20K–$1M+

Advising on AI tool selection, integration, and ROI. Fastest-growing category.

$20K–$500K

Guiding teams and cultures through AI adoption.

$25K–$500K

Risk, policy, and regulatory compliance around AI use. Board-level; regulated industries pay premium.

$25K–$500K

Data architecture, governance, and monetization.

$10K–$500K

Systems architecture, software selection, and implementation. Enterprise-level strategy holds.

$10K–$300K

Product experience and interface strategy. Premium strategy work still commands fees.

$5K–$250K

Demand generation, brand, and positioning. Specialists by industry/channel/model command premium.

$10K–$300K

Revenue operations, sales enablement, and process redesign. Holds value tied to measurable pipeline.

$5K–$250K

Growth, conversion, and platform strategy for online retail.

$15K–$500K

Strategic brand positioning and identity systems. Strategy layer holds.

$10K–$250K

Reputation, media strategy, and crisis management. Crisis + reputation hold value.

$3K–$150K

Search strategy, content, and technical SEO. Strategy and authority-building hold value. The practice Praxis grew out of.

$10K–$300K

Talent strategy, performance systems, and culture. Exec-level HR advisory is premium.

$10K–$300K

Regulatory audits, frameworks, and policy. Regulated industries still pay.

$15K–$300K

Vendor strategy and cost optimization. Enterprise buyers.

$10K–$200K

Board strategy, fundraising, and program design. Loyal buyers.

$15K–$400K

ESG, carbon strategy, and regulatory compliance. Grows where regulation grows.