How we work
How an engagement with Praxis actually works.
No client roster, no case studies, no invented team: this page and the seven behind it are the honest substitute: exactly how the work gets scoped, priced, staffed, and delivered, before you ever get on a call.
Why this exists
Most firms sell you on who they’ve worked with. We can only sell you on how we work.
Praxis is a new, independent practice. There is no logo wall to point to, no testimonial to quote, and we’re not going to invent one: see the firm and founder for exactly who does the work and what stands behind it. What we can be fully transparent about is process: how a scoping call actually runs, how a quote gets built, what lands in your hands when the engagement ends, and, just as important, when we’ll tell you we’re the wrong firm for the job.
That transparency is deliberate, not a consolation prize. A firm that will describe its own process in this much detail, in public, is one you can hold to it. The seven pages below are that description, each covering one part of the methodology in full.
The shape of an engagement
Four stages, regardless of practice area.
Whether the work is strategy, AI implementation, or change management, it moves through the same four stages. What differs by practice is the analysis inside stage three: never the discipline around it.
- 01
A scoping conversation
Not a sales call: a working conversation about the decision in front of you, what's already known, and what isn't. No packaged pitch, no obligation. Detail on /how-we-work/the-first-call.
- 02
A written scope, not a rate card
What gets answered, what evidence that requires, who needs to be involved on your side, and how long it should reasonably take. The quote follows the scope; it never precedes it.
- 03
The engagement itself
Structured around the practice area, but always the same discipline underneath: diagnose the real question, reason to a small number of defensible options, and stay long enough to see the decision made.
- 04
A handoff that holds
The engagement ends when the decision is enacted, not when a deck is delivered with the first operating moves sequenced and owned, so momentum doesn't die on the last day of the contract.
The methodology, page by page
Read the part that answers your actual question.
- 01Engagement modelsThe three shapes an engagement takes (defined-scope, phased, and advisory retainer), and which fits which kind of decision.
- 02Pricing & scopingWhy nothing is priced off a rate card, what a scope is built from, and the variables that move a quote before you ever see one.
- 03What you receiveThe concrete deliverable shapes behind the word 'strategy': what lands in your hands, and in what form.
- 04The first callWhat actually gets asked and decided in a scoping conversation, before any quote is written.
- 05When we're not the fitThe situations where an independent advisory practice is the wrong shape for the problem: said plainly, before you spend a call finding out.
- 06Solo advisor, not a firmWhat changes, in practice, when the person who scopes the engagement is the person who does it.
- 07AI in the workWhere AI genuinely speeds up an engagement, and the parts of the judgment call it deliberately never touches.
Have a decision in front of you? Start with a scoping conversation.
Tell us what you're deciding. We'll tell you honestly what the engagement would look like, and if we're not the right firm for it, we'll say that too.
No obligation · a scoping conversation first