How we work
How we work
We publish no client roster and no case studies, so this page and the seven behind it do that job instead: exactly how the work gets scoped, priced, staffed, and delivered, before you ever get on a call.

Why this exists
Our approach
Praxis is a new, independent practice. There is no logo wall to point to, no testimonial to quote, and we’re not going to invent one: see the firm and founder for exactly who does the work and what stands behind it. What we can be fully transparent about is process: how a scoping call actually runs, how a quote gets built, what lands in your hands when the engagement ends, and, just as important, when we’ll tell you we’re the wrong firm for the job.
That transparency is deliberate, not a consolation prize. A firm that will describe its own process in this much detail, in public, is one you can hold to it. It is the same standard behind a post-merger roadmap built on 65+ competitor evaluations and 55+ market reports: nothing claimed that isn’t backed by shown work. The seven pages below are that description, each covering one part of the methodology in full. Have a question before you dive in? Send a message and we’ll point you to the right page.
Still deciding what kind of help the problem needs before choosing any firm, this one included? The decision guides compare the options at the category level: strategy versus management consulting, boutique versus Big Four, an outside advisor versus building the capability in-house.
The shape of an engagement
The four stages of an engagement
Whether the work is strategy, AI implementation, or change management, it moves through the same four stages. What differs by practice is the analysis inside stage three: never the discipline around it.
- 01
A scoping conversation
Not a sales call: a working conversation about the decision in front of you, what's already known, and what isn't. No packaged pitch, no obligation. Detail on /how-we-work/the-first-call.
- 02
A written scope, not a rate card
What gets answered, what evidence that requires, who needs to be involved on your side, and how long it should reasonably take. The quote follows the scope; it never precedes it.
- 03
The engagement itself
Structured around the practice area, but always the same discipline underneath: diagnose the real question, reason to a small number of defensible options, and stay long enough to see the decision made.
- 04
A handoff that holds
The engagement ends when the decision is enacted, not when a deck is delivered with the first operating moves sequenced and owned, so momentum doesn't die on the last day of the contract.
The discipline
Method is what survives contact with reality.
Go deeper
How we work, in detail
- 01Engagement modelsThe three shapes an engagement takes: defined-scope, phased, or an advisory retainer, and which one fits which kind of decision in front of you.
- 02Pricing & scopingHow pricing and scoping work here: no rate card; the scope is built from the decision, and the variables that move a quote before you ever see one in writing.
- 03What you receiveThe concrete deliverables behind the word 'strategy': what you receive, in what order, and in what form.
- 04The first callWhat gets asked and decided on the first call: a scoping conversation covering the decision, the evidence, and the fit, before any quote is written.
- 05When we're not the fitThe situations where an independent advisory practice is the wrong shape for the problem: said plainly, before you spend a call finding out.
- 06Founder-led, with a teamPraxis is founder-led by design and draws on a team of 20 senior practitioners across disciplines: what that changes in how an engagement is scoped, staffed, and answered for.
- 07AI in the workWhere AI genuinely speeds up the work, and the parts of the judgment it deliberately never touches, no matter how good the underlying model gets.
Have a decision in front of you? Start with a scoping conversation.
Tell us what you're deciding. We'll tell you honestly what the engagement would look like, and if we're not the right firm for it, we'll say that too.
No obligation · a scoping conversation first
