About
An advisory firm built on the discipline of getting the decision right.
Praxis is an independent strategy and advisory firm. We work with founders, operators, and executives who need rigorous outside thinking — and the discipline to turn it into practice.
The firm
Where strategy becomes practice.
Most consulting fails in the same place: a plan is delivered, admired, and never enacted. Praxis is built against that failure mode. We take on the decisions that matter, reason them out rigorously, and stay through the first moves that turn a recommendation into how the business actually runs.
Praxis is led by Evan Dang, and grew directly out of a growth-consulting practice. It is an independent, founder-led firm — deliberately so. You work with the person doing the thinking, not a layer of account management, and the work is scoped to the decision in front of you rather than sold as a package.
We work worldwide, delivering remotely, from a San Francisco / California base.
- Founded & led by
- Evan Dang
- Structure
- Independent advisory practice
- Reach
- Worldwide · San Francisco / California base
- Education
- Babson College — B.S. Business Administration, Finance (GPA 3.86, 2024–2028). Incoming LSE General Course, Economics & Data Science (2026–2027).
The background
The experience behind the firm.
The founder’s work spans management consulting, private equity, and finance and legal analysis — the range Praxis draws on across sectors.
Bain & Company
Associate Consultant Intern — M&A Practice, San Francisco
2026–present
Built financial projections; evaluated 65+ competitors and 55+ market reports; ran 20+ expert interviews; shaped a post-merger roadmap targeting $1B+ revenue and $150M in annual synergies via AI transformation, supply-chain globalization, and operating-model optimization; contributed to post-merger org design for 2,000+ employees.
Elite SEO
Founder
2022–present
Built an SEO and growth-consulting practice — the practice now being rebranded into Praxis. Identified a $32M revenue opportunity for a global tennis-court manufacturer; drove 30% growth for a nuclear-diving company through competitive analysis, digital strategy, AI-powered workflows, and new acquisition channels.
Everpeak Capital Group
PE Investment Analyst Intern — Miami
Supported a $20M+ acquisition; ran 12+ target meetings; built automated sourcing that surfaced 250+ opportunities.
Pearson Butler
Financial Analyst Intern
Analyzed a $6B insurance-fraud matter and a $10M estate dispute; produced a 100-page deposition and a 65-page appeal across 200+ financial documents.
AfterQuery
Financial Analyst
10-K and SEC analysis; authored 1,500+ valuation and accounting Q&A sets; built LLM evaluation frameworks for financial reasoning.
CBIZ
Accounting Intern
Worked across 1M+ data points spanning benefit plans; performed internal-control testing.
U.S. District Court, Boston
Financial & Strategic Analysis Intern — Judge William G. Young
Produced 100+ pages across 36 federal matters, including New York v. Trump, APHA v. NIH, and AAUP v. Rubio.
Supreme Lending
Business Analytics & Financial Analyst
Modeled 16,000+ loan officers into Power BI across 500K+ data points.
Leadership
- Civic awards — registered 3,000 voters and led 150 volunteers
- Eagle Scout — led 80 scouts and raised $50K
- 2× Presidential Volunteer Gold Service Award
- President, Accounting Club · Founder, Law Program · Consulting Club mentor
- Varsity Track & Field
Analytical toolkit
- 3-statement modeling
- DCF
- Comparable companies
- Precedent transactions
- LBO
- Financial-statement analysis
- Bloomberg · Capital IQ · FactSet · PitchBook
- Python
Work with the person doing the thinking.
Tell us what you're deciding. A first conversation is a scoping conversation — no obligation, no packaged pitch.
No obligation · a scoping conversation first